Results

How Social Gem Helped Christian

Meet Christian D, Full Time Influencer

Christian D. social media channels tell a heartwarming story centered around his rescued cat, capturing the hearts of animal lovers everywhere. His journey began with the adoption of his cat from a shelter, and despite having compelling content, he needed help to reach a broader audience. Social Gem stepped in to help him do just that.

The Impact of Social Gem on Balmshot's Success:

Objectives

Christian's primary goal was to grow his following across multiple platforms, targeting: TikTok, YouTube, and Instagram.

The Challenge

MPI Unlimited's online reputation was a mixed bag of outdated testimonials and a few negative comments that just wouldn't fade into the background of the internet. They needed a fresh start and a way to dominate the search results with positive content that truly reflected their brand. His content strategy was focused on documenting his life with his rescued cat, aiming to increase pet adoption awareness and engage animal enthusiasts.

Social Gem’s Strategy

Social Gem designed a comprehensive strategy emphasizing storytelling, viewer retention, and engagement:

Content Optimization: Educating Christian on creating compelling hooks and using storytelling to make his videos more engaging and relatable.

Retention Techniques: Implementing strategies to keep viewers watching longer, particularly on YouTube, by structuring videos to build anticipation and deliver satisfying payoffs.

Engagement Tactics: Encouraging viewer interaction through direct calls to action, such as asking viewers to simply subscribe to keep up with their journey.

Execution

TikTok: Quick, captivating videos that used emotional hooks to draw in viewers, showcasing the dynamic between him and his cat as well as showcasing the cat's unique personality.

YouTube: Longer, narrative-driven content that detailed the backstory of his cat’s rescue and their bond, optimized for emotional engagement and viewer retention.

Instagram: A blend of storytelling posts, engaging Reels, and funny cat meme Stories that deepened audience connection and encouraged sharing.

Results

Christian’s follower count soared beyond expectations:

TikTok: Grew to 277K followers with videos frequently going viral among pet lovers.

YouTube: Reached 100K subscribers, with significant improvements in average watch time and engagement.

Instagram: Expanded to 370K followers, benefiting from increased interaction on posts and Stories.

Lasting Impact

The growth in Christian’s social media presence did more than just increase numbers; it sparked conversations about pet adoption and raised awareness about rescuing cats and removing the negative stigma behind cats in general. Christian’s ability to tell his story and showcase his dynamic between him and his cat, coupled with Social Gem’s strategic insights, not only allowed him to completely blow up his social media accounts.

Success

Christian D's partnership with Social Gem shows the power of effective storytelling and strategic content optimization in building a dedicated online community. Through his authenticity and their dynamic, he has not only achieved impressive growth on social media but has also become a popular face in the cat community.

Take Your Brand To The Next Level With UGC:

The success story of Group Project exemplifies how Social Gem's organic UGC strategy can revolutionize e-commerce brands, driving down CAC while increasing engagement and brand visibility. If you're ready to unlock explosive growth for your business, it's time to partner with Social Gem and take your brand to the next level.

Results

How Social Gem's Organic UGC Reduced CAC by 40% for Group Project's Client Lokai.

Meet Brandon Cummings, Co-Founder of Group Project

Brandon, co-founder of Group Project, has over six years in e-commerce video production. He believes that success today comes from blending top-notch videos with genuine user content to enhance brand visibility.

@lokaiadrianne Replying to @Liv is there actually mud in these bracelets??! #lokai #fyp #bracelets #groundingbracelets #fashiontrend ♬ Little Things x Gypsy Woman - L BEATS MASHUP - Jorja Smith

The Impact of Social Gem on Group Project's Success:

Since working with Social Gem, Brandon reveals how their brand's virality on TikTok significantly improved. With Social Gem handling all UGC-related tasks, from managing creators to content creation, Group Project was able to focus on their core strengths while reaping the benefits of Social Gem's expertise.

Measuring Success:

The positive impact was evident within just a month of partnering with Social Gem. Millions of impressions, views, and clicks flooded their brand's website, leading to a remarkable reduction in customer acquisition costs (CAC). Brandon notes that leveraging Social Gem's organic UGC in paid ads resulted in a 30 to 45% reduction in CAC.

The Surprising Success:

Brandon highlights the speed with which Social Gem pivots on ideas, creating impactful content and the immense value in the quantity and quality of content they offer. The organic UGC not only boosts brand engagement but also provides valuable insights for their higher production endeavors.

Recommendation:

Brandon wholeheartedly recommends Social Gem to anyone on the fence. The guarantee, coupled with the exceptional care and dedication shown by the Social Gem team, makes it a risk-free and highly rewarding partnership.

@lokaiadrianne Replying to @Liv is there actually mud in these bracelets??! #lokai #fyp #bracelets #groundingbracelets #fashiontrend ♬ Little Things x Gypsy Woman - L BEATS MASHUP - Jorja Smith

Take Your Brand To The Next Level With UGC:

Brands We've Worked With:

What We've Done For Brands Like Yours

We create and execute on a strategy designed specifically for your brand to make any of your products go viral while also building you a loyal fanbase.

Turn Viewers Into Customers With Social Gem

We’ve worked and found success with SpaSciences which sells in Target & Walmart, AquaVault, featured on SharkTank, and a lot of other big names in the industry who trusted us with the keys to their kingdom when it comes to short form UGC.